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Best Image Sizes For Social Media Sharing

September 16, 2018 By Paula 5 Comments

Best Image Sizes For Sharing On Social Media

Creating social media images isn’t a one-size-fits-all task.

Images are the best way to grab your audience’s attention. So having the right images on your social media shares is vital. It’s not enough just to create one image and use it for all your social media sharing. Each social network requires different image sizes and each social media site crops and optimizes uploaded images differently. So it’s important to size and determine how to position product and wording in/on your images so that they present the best visual.

If time won’t allow you to can’t create images specifically for each social media, you need to have a minimum of two images (landscape and portrait) for every blog post. However, I recommend you have a minimum of three images for all of your posts. One of each: square, portrait, and landscape.

The most popular sizes that work for most social media are:

  • Landscape (horizontal): 1200 x 628 pixels (1.91:1 aspect ratio) or 1024 x 512 pixels (2:1 aspect ratio)
  • Portrait (vertical): 800 x 1200 pixels (1:2 aspect ratio)
  • Square 1080 x 1080 pixels (1:1 aspect ratio)

For the best visually, eye-catching bang, images should be specific for the social media that you are posting on. Facebook, Twitter, Google+, and LinkedIn are all recommending 1200 x 628 pixels, which is 1.91:1 aspect ratio. You need to include this size image on every blog post!

Best Image Sizes For Sharing On Social Media - Optimal Facebook Image Size 1200 x 628

Facebook: 1200 x 628 pixels

  • Square photos, no matter what size you upload them, will be displayed as 476 x 476 pixels. If you upload an image that is less than 400 pixels, it will appear blurry.
  • Landscape (horizontal) photos will be scaled to 476 pixels wide, with the height adjusted accordingly.
  • Portrait (vertical) photos will be scaled to 476 pixels wide, with the height adjusted accordingly—but only to a maximum of 714 pixels.

There are two different layouts when you share a link on Facebook:

  • A smaller square image to the left of the link (text on the right). This requires a minimum of 154 square pixels on the feed and 116 square pixels for the page.
  • A larger image underneath a snippet of text. This requires an image with at least 470 x 246 for the feed and 484 x 252 for the page. 

The recommended image size is 1200 x 628 pixels. Which, is almost the same as what they recommend you use when sharing an image on the site.

Best Image Sizes For Sharing On Social Media - Optimal Twitter Image Size 1200 x 675

Twitter: 1200 x 675 pixels

Images appear as a minimum of 440 x 220 pixels a 2:1 aspect ratio. Any ratio that is between 2:1 and 1:1 will work well. On a desktop, images appear as a minimum of 506 x 253 pixels, while 1200 x 675 pixels a 16:9 aspect ratio is the ideal image size to display your image fully on mobile (which also works great for desktop).

If you have an image that is smaller than 506 x 253 pixels, Twitter won’t stretch the image to fit. Instead, there will be whitespace.

Uploading 2-4 images:

  • When you upload four images, each image will be scaled to 379 pixels tall and cropped to 379 pixels wide, with an aspect ratio of 2:1 for all images (when displayed on mobile). They will all appear as square images with the first one larger than the other 3 on desktops. 
  • If you’re uploading three images, each will be scaled to 337 pixels tall and cropped to 337 pixels wide, with an aspect ratio of 7:8 for the first (and largest) image, and 4:7 for the other two images (when displayed on mobile).
  • If you’re uploading two images, each will be scaled to 252 pixels tall and cropped to 252 pixels wide, with an aspect ratio of 7:8 for both images (when displayed on mobile).

Best Image Sizes For Sharing On Social Media - Best Instagram Image Size 1080 x 1080

Instagram 1080 x 1080 pixels

Instagram used to be all about the square photo but has now made room for both landscape and portrait photographs. 

Square images are best at 1080 square pixels, although Instagram scales these down to 612 square pixels. The best size for landscape images is 1080 x 566 pixels and the optimum resolution for portrait images is 1080 x 1350 pixels. To be effective, ensure that photos maintain an aspect ratio between 1.91:1 and 4:5.

For Instagram Stories, images have a 16:9 aspect ratio. The ideal resolution is 1080 x 1920 pixels, and the minimum resolution is 600 x 1067 pixels. Instagram has a maximum file size of 4MB for every photo uploaded to the platform.

Best Image Sizes For Sharing On Social Media

Pinterest 600 x 1260 pixels

Previously, on the feed and in boards, pins are limited to a width of 236 pixels with no height limit. Now, Pinterest has verified that Pins taller than 2.1 times their width will be cropped in the feed. My recommend 600 x 1260 pixels has this 1:2.1 aspect ratio and are some of the best performers for me. Pins taller than this will be seen in full when clicked. 

Pinterest’s recommended image aspect ratio is 2:3 to 1.3:5 and their recommended sizes are 600 x 600, 600 x 900, and 600 x 1260. However, Pinterest says 600 x 900 pixels or any 2:3 size is optimal. 

Best Image Sizes For Sharing On Social Media - Best Social Media Image Sizes For Facebook, Twitter, and LinkedIn

LinkedIn 1200 x 628 pixels

LinkedIn blog post link shares match Facebook’s, 1200 x 628 pixels. The image appears as 552 x 368 pixels. LinkedIn does crop the sides of landscape images to fit the 368-pixel height and it crops the bottom of the image exceeding the 552-pixel height if you upload a portrait or square image. You can still view the whole image when you click on it. NEW! The optimal image size for individual profile updates posts is 1800 x 1200 pixels for both updates with links and without links to web pages. 

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If you have an image that isn’t one of these standard sizes, you can use this handy calculator tool to find the aspect ratio of your image.

Much of my image work is done in PSP, however, I use several different free online image editors for quick sizing, editing, and optimization tasks. Do you have a favorite free online image editor? My go-to because I’ve used it for several years and it is the one that I am most familiar with is Web Resizer. Recently, I was introduced to two awesome sites, Canva and Canvas Prints. I love the speed at which images upload to both of these sites. These are the most simplified photo editors that you will come across. Thanks to all the features, another favorite of mine is LunaPic. With this free easy to use online photo editor you can make art instantly with their filters and effects. Give one or all of them a try to help you step up your sharing game. 

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Filed Under: Business, Creativity Corner, For Bloggers Tagged With: Blogger Help, Blogging, Facebook, Guide, HowTo, Instagram, LinkedIn, Pinterest, Social Media, Tutorial, Twitter

ACCESS MORE THAN 2 BILLION CUSTOMERS: The Complete Guide to Facebook Advertising

December 12, 2017 By Paula 1 Comment

The Complete Guide to Facebook Advertising by Brian Meert

ACCESS MORE THAN 2 BILLION CUSTOMERS.
LEARN HOW WITH FACEBOOK ADS

Facebook is one of the most popular social media sites to advertise one’s business, and for a good reason: it has more than two billion active users, a wealth of user data, and numerous ad formats. In the age of social media when nine in ten people check their phones an hour after waking up in the morning, Facebook advertising is the perfect complement to your advertising strategy.

In The Complete Guide to Facebook Advertising, Brian Meert teaches you how to advertise on Facebook. He walks you through step-by-step guides filled with illustrations and easy-to-understand explanations. Additionally, he provides free resources and tips on how to create the perfect Facebook ad. Small business owners with learn how to run successful Facebook ad campaigns.

With this book you will:

  • Reach two billion potential customers instantly on Facebook and Instagram
  • Follow easy step-by-step instructions for creating Facebook ads.
  • Discover insider tips and tricks to improve your ROI.

The Complete Guide to Facebook Advertising

“Brian is an excellent Facebook ad expert. Really fast-paced and informative. Brian gets right to the point and has very relevant advice.”
—Mehrab Reza & Abdullah Jangda, Bayyinah Institute

“Brian was excellent in quickly drilling into the challenges I’m facing and offering detailed and example-filled advice on Facebook advertising.”
—Jott Ilves, Piperdrive

“Amazing instructor! He is well versed in his industry, and he provides easy-to-learn materials.”
—Lauren Carothers, Refinery 29

Brian Meert is the CEO of AdvertiseMint, a Hollywood based social advertising agency that specializes in helping successful companies advertise on Facebook. He began his online advertising career with his college cafeteria money and since then, has managed millions of dollars in digital ad spends in entertainment, fashion, finance and software industries. Brian has an MBA in marketing and over 15 years of experience in digital marketing and advertising.

Brian built and sold Gofobo.com, an online ticketing system that revolutionized the entertainment industry and is now utilized by Warner Bros. and Disney. Four years ago, Brian founded AdvertiseMint after seeing the Facebook ad platform for the first time and realizing it was a game changer for the advertising industry. AdvertiseMint is now the highest ranked Facebook Advertising Agency according to Google search results.

Brian is the author of, The Complete Guide to Facebook Advertising, which is available exclusively on Amazon. Brian gives monthly tech talks to small business owners in the Los Angeles area and also teaches a one-day Facebook ad boot camp with General Assembly. Brian is passionate about entrepreneurship and loves sharing his knowledge with others. When he’s not in the office, you can find him doing CrossFit, mud runs and traveling. He has lived in Australia, Greece, and Fiji and currently resides in Los Angeles.

The Complete Guide to Facebook Advertising

Facebook is one of the most efficient ways to advertise online.
LEARN HOW TO CAPITALIZE ON IT!

Are you struggling with Facebook ad campaigns? You’re not alone. I, too, have struggled to understand Facebook’s ever-changing ad system. That’s why I am so pleased to have discovered The Complete Guide to Facebook Advertising by Brian Meert. Starting with setting up your page and explanations of the terms you will encounter, this book covers all the steps needed to create and set up all types of successful Facebook promotions.  I was so green to promoting myself and site on Facebook that I did not know the FB business manager existed prior to reading The Complete Guide to Facebook Advertising. Even as inexperienced as I was before reading this well written and structured book, by utilizing the advice in this book, I was able to gain more control over my future promotions by setting up my FB business account, creating my first pixel, and I have also started managing my page using the business manager. Thanks to the concise yet comprehensive guidance found in this book, I know that my campaigns will be set up and targeting correctly. By doing things right from the beginning I will be making the best use of my time and money. 

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Filed Under: Books, Business, Review Tagged With: Advertising, Business, Facebook, Guide, HowTo

Rafflecopter Introduces Facebook Flash Giveaway App

September 11, 2013 By Paula Leave a Comment

Rafflecopter Introduces Facebook Flash Giveaway App

Rafflecopter Introduces Facebook Flash Giveaway App!

Facebook allows Timeline Giveaways

As of August 27th, Facebook page owners are now permitted to run promotions on page timelines. Today, Rafflecopter has announced a new app to make running this type of promotion very easy.

Timeline Giveaway App: How Does It Work?

The new Facebook flash giveaway app makes it easy for any Facebook page admin to randomly select any number of individuals that have liked or commented on a Facebook page update that has been set up for the purposes of giving out a prize to a random winner.

And the best part — it’s free!

In order for you to be offered this functionality, you’ll be asked to grant the app permission to access your public profile (universally required by all Facebook apps) and to manage your Pages (which will allow Rafflecopter to access your giveaway posts to choose winners).

Once connected, you’ll find the process intuitive and magical. 
There are three steps:

1. select a page you’re an admin of
2. highlight a post where you’ve run a giveaway
3. click the ‘pick a random winner’ button

Individuals that liked or commented on your page status will be chosen at random and displayed on the bottom of the page. Clicking on the winner will take you to their Facebook profile, where you can message them to coordinate how they’ll accept the prize (contacting winners on Facebook is now permissible).

Start Your First Facebook Flash Giveaway Today with the new Rafflecopter App

Start Your First Facebook Flash Giveaway Today with the new Rafflecopter App

New Facebook Rules as posted on Rafflecopter:

Prior to August 27th, there were a total of seven rules pertaining to running promotions on your Facebook page. Those seven rules have just been whittled down to four, making Facebook promotion guidelines much more transparent, giving page owners more flexibility in how a promotion might be administered.

Facebook Promotion Guidelines: 
The Four New Rules. If you use Facebook to communicate or administer a promotion (ex: a contest or sweepstakes), you are responsible for the lawful operation of that promotion, including:

  • The official rules;
  • Offer terms and eligibility requirements (ex: age and residency restrictions); and
  • Compliance with applicable rules and regulations governing the promotion and all prizes offered (ex: registration and obtaining necessary regulatory approvals)

[Translation] It’s your responsibility as a business to take care of all legal aspects surrounding your promotion.

2. Promotions on Facebook must include the following:

  • A complete release of Facebook by each entrant or participant.
  • Acknowledgment that the promotion is in no way sponsored, endorsed or administered by, or associated with, Facebook.

[Translation] You must make sure your promotion makes it clear to entrants that the promotion is endorsed by you,  and not Facebook. If you can’t tell, Facebook doesn’t want anything to do with your promotion.

3. Promotions may be administered on Pages or within apps on Facebook. Personal Timelines must not be used to administer promotions (ex: “share on your Timeline to enter” or “share on your friend’s Timeline to get additional entries” is not permitted).

[Translation]: Your promotion cannot incentivize entrants to have direct interaction with their personal timeline. Asking entrants to update their personal status update or sharing some content on their timeline isn’t allowed.

4. We will not assist you in the administration of your promotion, and you agree that if you use our service to administer your promotion, you do so at your own risk.

[Translation] Your promotion is being run at your own risk & is your responsibility. Not Facebook’s responsibility.

Read the entire article here.
UPDATE * It’s possible some of the contents of this article are outdated. Check out Facebook’s Promotion Guidelines page for current info.
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Filed Under: Business, For Bloggers, Giveaway Tagged With: Enter To Win, Facebook, Rafflecopter

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